What is seo

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What is SEO?

SEO (search engine optimization) is the practice of accelerating the quantity and quality of visitors to your website by means of natural search engine outcomes.

What goes into website positioning?

To understand what search engine marketing really means, let's break that sentence down and have a look at the elements:

High quality of site visitors. You may attract all the visitors on the earth, but when they're coming to your site because Google tells them you are a resource for Apple computers when really you're a farmer selling apples, that isn't quality traffic. Instead you wish to entice guests who're genuinely concerned with products that you simply supply.
Amount of traffic. Upon getting the appropriate people clicking by means of from these search engine outcomes pages (SERPs), more site visitors is better.
Organic outcomes. Advertisements make up a significant portion of many SERPs. Natural traffic is any site visitors that you don't have to pay for.
How website positioning works

You would possibly consider a search engine as an internet site you go to to kind (or speak) a query right into a field and Google, Yahoo!, Bing, or whatever search engine you are using magically replies with a protracted listing of hyperlinks to webpages that could potentially answer your question.

That's true. However have you ever ever stopped to think about what's behind those magical lists of links?

Here's how it works: Google (or any search engine you're using) has a crawler that goes out and gathers information about all the content they'll discover on the Internet. The crawlers bring all these 1s and 0s again to the search engine to construct an index. That index is then fed by means of an algorithm that tries to match all that knowledge with your question.