TGI Fridays is giving away free burgers

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TGI FridaysTGI Fridays is giving away free burgers to get millennials to eat there.

Starting Wednesday, customers will get a code on their receipts that they can share on social media.
The first person to click on the code will get to get an offer for a free burger.
The promotion is meant to draw younger customers to TGI Fridays, CEO Nick Shepherd told Bloomberg.

�You promote because you�re chasing guests and you want them to try you,� Shepherd said. �We wanted to connect with younger guests to come and try Friday�s and see that it�s something different.
Design Your Own Bracelet TGI Fridays' US sales fell 1.5% last year to about $1.6 billion, according to Technomic data cited by Bloomber
The chain ran a popular Make Your Own Silicone Bracelet promotion last summer that offered endless appetizers for great gift just $1

SEE ALSO: Burger King wants to do something that McDonald's has never been able to accompli
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